Cheddar Ales

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New work from Studio Output

"Cheddar Ales is a microbrewery in Somerset which hand-crafts beers. We were approached by general manager, John Magill, to take a look at their branding, packaging and marketing materials. The logo we designed hints at the typography of a bygone British era, as does the imagery: an illustration of Cheddar Gorge. 

 

The confident combination of colour, image and type evokes a feeling of the great pre-war railway travel posters, inviting relaxation as the scenery blurs past. One thinks one might have just one more…"

More images after the jump.

 

 

 

 



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