NN Taste by ChevyChase

Multidisciplinary Swedish agency ChevyChase created the identity and a packaging concept for ecological salt and oil products produced in Kythira, Greece. The retailer is located in Stockholm. The identity is based upon the inspiration of Greece symbols and old stone carved signs. Both the oil and salt is considered to be one of the best in the world and is only for available at selected stores and restaurants.

Comments

[Ali]

There is nothing inspirational other than straight typeface utilization. Also capital letters make it harder to read and make it less friendlier.