Featured image for Mack Beer rebranding

Mack Beer rebranding

by First name Last name on 02/16/2010 | 1 Minute Read

Editorial photograph 

Editorial photograph

Rebranding of Mack beer sent in by the folks at Tank:

"Brief: The total product range of Mack Breweries is too fragmented andwidespread. Create a main series including the products strongestrelated to the “mothership”: Mack Pilsner. Solution: We created astreamlined series of products, built on tradition and lifting up themain brand."

See more after the jump.

 

 

 

Editorial photograph

Editorial photograph

Editorial photograph

Editorial photograph