Mack Beer rebranding
by First name Last name on 02/16/2010 | 1 Minute Read
Rebranding of Mack beer sent in by the folks at Tank:
"Brief: The total product range of Mack Breweries is too fragmented andwidespread. Create a main series including the products strongestrelated to the “mothership”: Mack Pilsner. Solution: We created astreamlined series of products, built on tradition and lifting up themain brand."
See more after the jump.
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