Student Spotlight: Gordon Ramsay Line

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2STRAWBERRY-MARMALADE
Oil-and-vinegar

Escargots 

New work from José Luis García Eguiguren, a Masters of Packaging student at Escola Superior de Disseny in Spain:

"Our assignment was to create an elegant product-line for a famous chef. I chose Gordon Ramsay, a renowned UK chef who has received 10 Michelin stars. For this, I utilized a clean and simple design that emphasized the typography as a differentiating element to accompany the photography.  Instead of laying out the food as it would appear on a plate, it is placed in a more artistic manner as if it was a sculpture. I used photographs on the  lateral panels of the boxes in order to create a more dynamic brand (example: escargots and marmalades). As you can see, it’s a very clean, elegant and simple way to create a brand that is unified by a typographic style."

Many more shots after the jump.



  
4 CHOCOLATE FINANCIERS 1boxes 2FROZEN-BOXES-BACK1KIWI-MARMALADE-FRONT 
4ORANGE-MARMALADE-BACK
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