Nexus DVD Reel Packaging

Beccy McCray, director of creative development at Nexus Productions, says about their new DVD packaging: "We wanted to create something much more sustainable than the plastic jewel case and came up with the idea of a multi-functional and 100% recyclable cardboard box, inspired by the visual language and utilitarian functionality of the humble transit box."

Working with the design company, Julia, Nexus has realised that vision with a cleverly designed package which works not only as a DVD case but also the envelope, achieving the aim of reducing waste while not compromising on presentation.

(Continue to see a couple more views of this box.)

Comments

[Yael Miller]

Here's an interesting video showing a cardboard CD case to replace jewel cases. It's a clever design by Greg Blonder http://www.youtube.com/watch?v=3eQPEkUdqyY&feature=player_embedded (found at http://packaginguqam.blogspot.com/2009/09/case2case-greg-blonder.html)

Was too good not to share here - it's very much along the same lines.

[Gabrielle]

A lot of the packaging posted on here...as lovely as many are, they don't look--I don't know if this is the right word--realistic?This, on the other hand, I could see implemented in reality. I can imagine looking at a shelf full of CD and DVD cases packaged in cardboard and not thinking twice about it.

[Yvonne LeBrun]

Where can I buy these? I would LOVE to use them in my business!!