ACO Spotless

New work from Sweden based design firm Silver, for ACO Skin Nordic:

"ACO Spotless, products that are made for Spotless days. With Spotless we found the right tone of voice to communicate in arelaxed way what the user want to achieve. Combined with strong coloursand technical packaging it gave us a whole that are different in thecategory.Apart from the “straight on design” is even the product promise madewith an attitude that signal what the product “helps” the consumerwith. The assignment included design strategy and copy that supports acomplete system of products that both treats and prevent spots. ACOSpotless will only be sold in the pharmacies in the Nordic countries."