Clever concept from London based Fantastist:
“A self initiated project to design the packaging for a whiskey bottle.
The idea: I wanted to tell the real story behind the brand through
the packaging itself. Thus, Mr. Burglar is born, a brand with an
attractive packaging meant to highlight an intrinsic peculiarity of
high quality spirits. The central element is Mr. Burglar himself, a
gentleman whose style matches the essence of the brand.
To further enhance the concept I used thermosensitive paper. Once
buyer touches the label, their fingerprints become visible, creating a
tactile connection with the product.”