Friday
Jul312009
Menos es Mas
Menos es Mas is a new drink from Coca-Cola for Spain, designed by Saffron Brand Consultants. Illustrations by Andrew Bannecker:
“Menos es Más”(less is more in Spanish) is a drink that stands for
what it is. No bs here (pardon our French). It doesn’t make you taller,
or thinner, or more attractive, it’s just a drink! But it is a little
easier on your wallet and the environment, and don’t we all want more
of that?
what it is. No bs here (pardon our French). It doesn’t make you taller,
or thinner, or more attractive, it’s just a drink! But it is a little
easier on your wallet and the environment, and don’t we all want more
of that?
Saffron worked with Coca-Cola Spain to create a joyful expression for this mighty little drink.
3 Comments |
Andrew Gibbs |
Email Article | | Posted on
Friday, July 31, 2009 | in
Industry: Beverage,
Substrate: Plastic Bottle 








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