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Sunday
Jul262009

Student Spotlight: General Electric CFL

KevinKwok_GEGE16


Designed by Kevin Kwok, a graphic design student attending Art Center College of Design:

"The redesign of General Electric CFL light bulbs is aimed to bring a friendlier shelf presence through the use of basic informative graphics. An advantage of the redesign is the ability to stack the packages together to complete the graphical form of a CFL light bulb. The top and bottom of each package might look familiar, they graphically resemble what the top and bottom of a CFL light bulb. Also something to note is each wattage has it's own color identity.

The redesign also considered the environment, the new design is packaged with post consumer cardboard rather than calm shell plastic. This ensures the use of less natural resources and therefore less impact on the environment. GE would also allow consumers to put old CFL light bulbs back in these packages and mail them back to be recycled."

KevinKwok_GE (9)

AuthorAndrew Gibbs | Comment6 Comments | | in , ,

Reader Comments (6)

Love this!
July 26, 2009 | Unregistered CommenterKaren San
This is fantastic!
July 27, 2009 | Unregistered CommenterAllison aka HaselBride
Nice!
July 28, 2009 | Unregistered CommenterJenny Tran
Love. Love. I hope GE sees this and contacts Kevin to purchase the idea. I hate the oversized over thick pvc blister packaging that is so prevalent on the market. It seems like ti goes against the idea of it being a more green product. I wrote about it here. http://oldglutton.blogspot.com/2007/10/compact-forescent-light-packaging.html
July 30, 2009 | Unregistered CommenterJen Montgomery
these are really cool! i love CFL bulbs because they last for sooo long! If you want to save energy, you should get energy efficient lighting from Hinkley Lighting. This will definitely help you save energy!
August 7, 2009 | Unregistered CommenterAlex M
While this does look great, unfortunately it is not possible. I design CFL packaging, and it is one of the hardest things I've ever had to design for. There are TONS of things that legally have to appear on the front of every CFL package sold in the US. Since it is a small product to begin with, this makes it really hard to get a clean simple package, and really makes it hard to design something that makes you stop and think "wow". In Europe, and other countries, they don't have the same legal restrictions we have here. So something similar to this may be possible in Europe.

It's a concept, and it's cool. It's just not practical for the reality of CFL packaging.
October 26, 2009 | Unregistered CommenterJackie

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