Studio Spotlight: Aloof




are a branding and design consultancy, working on national and international projects across a range of business sectors. We specialise in graphic and structural design for brand identity, promotion and packaging. We encourage a creative partnership with our clients, committing to define and communicate brand and product values through efficient and distinctive design. Established in 1999, Aloof remains a limited, independent company owned by our partners, who are both designers. Our studio is based near Brighton, East Sussex."

See more of their work after the jump.

Packaging of luxury scented candles for 'Heal's Discovers'. Each year select designers are chosen to create exclusive products for the Collection. This is the first structural packaging brief to be included within Heal's Discovers:


Packaging concepts for the world's number one selling single malt whisky. Sophisticated and elegant, the design was developed to specifically target the premium duty-free gift market:

Jo Wood Organics Skincare Range: Designed and implemented across a new range of organic skincare products for Jo Wood (wife of the Rolling Stones guitarist Ronnie Wood). The two contrasting sides of the brand (Rock glamour and organic purity) have been translated into bold, gothic typography and botanical, asymmetrical patterns:


Product packaging for the re-issue of two 'Twentieth Century Classics' from iconic British designers Robin and Lucienne Day, distributed worldwide by Twentytwentyone.


Affordable and eco-friendly, the self-forming construction and recycled materials reflect the Day's considered approach to design:


U'Luvka Vodka, a Premium Polish Vodka. This new entry to the spirits market has become category defining, internationally recognised, vodka brand selling in over 20 countries in just 2 years:

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