"Packaging that brings out a full range of emotions.
Planning a creative strategy based on the concrete advantages Bell TV brings to consumers every day through its varied, entertaining offer. People were chosen to illustrate the range of emotions : surprise, enthusiasm, fear, pleasure, amazement etc.
Creating the new packaging for Bell’s television products, inspired by the completely new Bell brand platform, which takes its tone from simplicity, optimism and a friendly attitude toward clients."
Designed and sent in by Montreal based Lg2boutique.