LaSenza LaSeduction

 

"This romantic packaging is the first foray into fine fragrance for LaSenza, an international lingerie retailer. Lace floral pattern was hand-drawn and enhanced by embossing and varnish techniques on the carton. The spherical bottle pushed boundaries for decoration techniques on glass to achieve a 360-degree overall seamless wrapping with the lace pattern. The vintage style atomizer adds an ultra-feminine feel."

Designed by Alexandra Rubin of Beardwood & Co.

 

Comments

[Yael Miller]

I'm somehow drawn to this old-fashioned packaging design. It seems deliberately contrived to be old-fashioned in that classic French way, like your grandmother's toiletries.