Archer Farms Simply Balanced
Target's Archer Farms launches "Simply Balanced", a new line of healthy and affordable food.
"Archer Farms Simply Balanced, an extension of the premium Archer Farms food collection, takes the guesswork out of eating right. By providing better-for-you, high-quality options that taste great, Archer Farms Simply Balanced helps families make better choices about the food they eat. Archer Farms Simply Balanced includes more than 70 products, such as pasta, cereal, bread, crackers, granola bars and frozen pizza."
The original Archer Farms packaging was designed by Michael Osborne Design, and Target's design team has taken over from there. More images of the new line after the jump.