Landmine Ketchup

BcHRDYAgDAXAjfqC-qEuYwptoApIYo3re1fcxw4k6ZSK1WpRuVNXx_FpbCrGEO7CQumm94I1zoqojyNg3pawTnSO_AM-800xAUTOBcHRCYAwDAXAjfIo-qEuI2kTbLSNBSOu712NGBtQxKlUa82yspNrYP80dxVjCLuwULnpvWCdD0XWJ5AwrXNaEp3j-AE-800xAUTO

"Using a ketchup sachet, we demonstrated the horrific nature of living in a land mine affected country and how much a part of everyday life that horror is. The idea is simple: as you tear open the sachet you also rip through the child's leg and the ketchup inside pours out like blood."

Designed by Publicis Mojo.






ยฉ2014 DIELINE MEDIA, LLC. ALL RIGHTS RESERVED. PROUDLY BASED IN DOWNTOWN LOS ANGELES.