Heinz Baby Food

"In the Heinz Baby Food portfolio, the Cans play an important role delivering wholesome, convenient baby food. Creating 'Hero' characters from the keystone involes Mum and Child alike whilst utilizing colour-ways from the Hero brand reinforces Heinz can food heritage and credentials."

Designed by Cowan.

Via Packagings of the World

Comments

[Katey Corrigan]

Great direction, but the execution is a little weak. The product photos are unappetizing and not integrated with the overall design.

[Jon]

cadburys buttons