Zero Zero 7
(Photo from Trendhunter.com)
This just in from Trendhunter.com. Coca-Cola is partnering with Sony Entertainment in the promotion of the upcoming Bond film "The Quantum of Solace." Coke is launching this special edition bottle of Coke Zero with the name: Coke Zero Zero 7.
“The new, edgier Bond persona is the ultimate embodiment of the Coke
Zero brand personality, and is expected to deepen the brand’s
engagement with its core target audience of 20-something men,” said
Bobby Brittain, Brand Director of Coca-Cola Great Britain."
The limited edition bottles are set to hit Britain next month, and will be sold through Harrods department store.