Brain TonIQ, dubbed “the world’s first organic, botanical-based, non-caffeinated think drink”, has recently won the prestigious best-of-show award award by the Paperboard Packaging Council for their unique 4-pack design, even beating out entries from Apple Computer, Lord & Taylor, and Lexus. It features four cans in a row with rounded edges, giving it the illusion that the cans are sticking out at both ends.