How to convey luxury in a wine bottle? A perfect example - the poetically simple wine bottles from Buccella Wines. 1- Limited color palette (jet black bottle, creamy white label and rich red seal). 2- Texture (glossy bottle, uncoated paper label and deeply embossed real wax seal). 3- Less is more (the only clues about 'who' and 'when' are the logo in the seal and the artful '2005' on the label).