

I saw this packaging posted on Notcot.org, and just had to share it. Australian cosmetic brand Jurlique has released its Biodynamic Beauty Serum in a box made from a single sheet, using no adhesive. The box is created through a series of origami folds and is held together with a single tab. Once the tab is released, the box unfurls revealing the product and interior graphics. Not only is it a stunning presentation and user experience, but it also doubles the message space for the product. Truly inspiring.
















