First Blush, is an up and coming varietal grape juice company. First Blush is juice made from wine grapes. It features the unique, complex flavors of Merlot, Cabernet, Chardonnay and Syrah grapes. First Blush is a relatively new company gaining rapid momentum in popularity. It is soon to launch in Safeway stores nationwide. Ferroconcrete, a Los Angeles based design company recently designed the new bottles.
"Our branding approach was to illustrate First Blush as a new era of juice; and using our ongoing theme of color, we defined the First Blush product line as The New Shades of Grape Juice."
