The name says everything about this great product line (brain-child of Bryan Meehan of Fresh & Wild). The Nude skin care line is 100% natural, organic where possible, and free from harsh chemicals and animal testing. The packaging is made from "sustainable, recycled or reclaimed materials, and printed with non toxic inks and green energy wherever possible."

The packaging design is simple, beautiful, and smart. It supports the product claims in it's understatement. Designed by Pearlfisher, the brand was supposedly inspired by pebbles, and communicates the natural positioning of the line.