Salem Baking Co.

Spotted these guys at Fancy Food ’07. They bill the Moravians as the thinnest cookies around, and they probably aren’t kidding. Very thin, but full of flavor. I love vintage-style typography, especially when it manages to give a product both an old-world and contemporary feeling at the same time. They look like they were baked by someone’s mother, yet you could serve them at the finest restaurant and they wouldn’t be out of place.