Silver Joe's


C3 Brandworks provided Silver Joe's Coffee Company with holistic development from the grounds up. The patented coffee tin has been winning brand packaging awards and recently received an innovation award at the 2007 Las Vegas Brand Packaging Expo and also at the 'K' Packaging Expo in Dusseldorf, Germany.

During the initial design phase, a prototype was tested among several focus groups and 99% of those tested stated they would buy the product (at least once) just to own the can.

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