Like many other Americans this year, I still had some holiday shopping to do today. In the midst of gifts, ribbons and wrapping paper today I came across a well-designed line of paper goods made of recycled materials.
Greenroom Eco products are available at Target and are mixed in among all holiday gift wrap and cards. The packaging for this line is minimal, highlighting the product itself. The subtle dark brown woodgrain background paired with the fresh green is the tip off that this is not your typical holiday greeting card or wrapping. Over all the design is very simple, but the message is clear and effective: this is a fashionable paper product made from recycled materials.