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He’brew Beer

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He’brew Beer was designed by Voicebox Creative of San Francisco. Some interesting details. He’brew is a play on words for ‘Hebrew’ (the language) and ‘Brew’ (as in beer). The typeface for the logo is supposed to look like Hebrew characters (even though Hebrew is written from right to left.) A heavy dose of humor permeates the branding of this product, with quirky illustrations and variety names like ‘Genesis Ale’ and ‘Messiah Bold’. A nice idea for Hanukah!

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