Packaging design is a stylized form of functionalism. Function focuses on carrying, protecting, and presenting the product. Style creates desire for the product within, delivers on the brand promise, and enriches the user experience at every interaction.Read More
Telstra recently launched their flagship store of the future in George Street, Sydney and as part of the store experience they asked [Interbrand] to create an iconic carrier bag.Read More
The Dieline is proud to be collaborating with Neenah on The Dieline Awards 2015. This year, in partnership with Neenah, we are recognizing the best use of Neenah paper in a packaging project. So, if you haven’t yet entered your work in this year’s competition, please consider this new opportunity for additional recognition.
We all love the 80’s movies Scrooged. In one of the scene, a woman hands out xeroxes of her rear end at a Christmas party - a scene that loads of us might have seen at Christmas parties, social events often associated to backside photocopying activities.Read More
Yes, we are big fans of Anagrama here at The Dieline and we MUST showcase every project! The latest and greatest from Anagrama is Capicúa. The colors, the patterns, the juxtaposition of pastels with the black and white makes this combination unique. From the bag, notepad, business card, every detail is thought out and perfectly laid out. The brief explains a clean and organized symmetric form, but combining that with gold accents, brings this stationary design to it's full potential.Read More
Keeping it classy! A design that inspires and takes music to another level.Read More
What a magical morning it will be with a cup of brewed coffee from Boulangerie and the smell of freshly baked bread delivered straight to the mouths of consumers.Read More
Meet Ken Lo, Founder and Design Director of renowned Hong Kong studio BLOW. He has won more than 60 international and local awards for design excellence, including “40 Under 40” by Perspective Magazine, Champion of Victoria Harbour Icon Design Competition, total 33 awards in 2013 HKDA Global Design Awards, that include the Judge’s Choice, HK Best, Gold awards and more. His works have been featured in various worldwide design magazines, Computer Arts, IDEA and Etapes, etc. Ken was selected by Time Out Magazine as one of the 25 Hong Kong designers you need to know.Read More